Strengthening Missouri's Tourism Industry
The State of Missouri plans to invest more than $50 million in the Show-Me State's tourism industry, which was hit hard by the COVID-19 pandemic. Missouri tourism is a powerful economic driver, and we're committed to ensuring local tourism organizations, entertainment venues, and other attractions have the resources they need to stay open and thrive.
State Tourism Marketing - $5M
The State Tourism Marketing Funds will be used to expand the successful Division of Tourism statewide marketing program to help the hard-hit tourism industry recover more quickly and to better compete with states in our region. Within the funding is an additional carve out of funds for Tourism/Missouri Partnership program to more broadly promote Missouri.